1

Provide unparalleled Private Family Trust Company (PFTC) services delivering value to the client

2

No investment and/or insurance products – no conflict

3

Create a pleasant user-friendly client experience

4

Ability to make informed but quick decisions

5

Design PFTC services by listening to our clients

6

Customized PFTC services (not cookie cutter)

7

Continually upgrading services to maintain market edge

8

Provide a substantial South Dakota presence regarding PFTC and trust administration

9

Offer unparalleled experience in trust and PFTC situs

10

Remain a top rated trust, asset protection, privacy, tax and PFTC jurisdiction

11

No sales quotas – New business flow results from above philosophy